Commerce infrastructure for the next generation of marketplaces.

Topsort powers the auctions, ranking systems, and monetization infrastructure behind modern commerce platforms.

120+
employees globally
Billions
of commerce decisions
30+
countries

Three convictions that guide everything we build.

01

Commerce should run on auctions

Marketplaces and retailers need dynamic ranking and pricing systems — not static placements and manual sales.

02

Infrastructure should be accessible

The most powerful monetization systems shouldn’t only exist at companies like Amazon. Every commerce platform deserves them.

03

AI will run commerce operations

Modern marketplaces require automated decision systems that optimize in real-time across billions of signals.

Demand
Brands & Advertisers
Engine
Topsort Auction Engine
Surfaces
Search · Sponsored · Recs

Trusted by global retailers and marketplaces

30+countries
Billionsof auctions daily
Globalretail media programs
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Our story

At Topsort, everything we build is designed to unlock growth across the ecommerce ecosystem. We started in a world where advanced auction and AI-driven monetization technology was limited to a handful of Silicon Valley giants. That wasn’t good enough. So we set out to make world-class monetization accessible to everyone.

Topsort team celebrating
Topsort team working together

Built by engineers and operators from global technology companies.

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A global company building commerce infrastructure.

120+
employees globally
30+
countries served
Billions
commerce decisions processed
<10ms
auction latency

How we build systems.

01

Systems first

We design infrastructure that scales globally.

02

Low latency always

Commerce decisions happen in milliseconds.

03

Automation over manual operations

Modern commerce runs on automated systems.

04

Built for marketplaces

Every system we build assumes complex commerce environments.

Our engineers work on:

Large-scale auction systems
Low-latency ranking infrastructure
Machine learning optimization models
Distributed decision systems

Founded in Silicon Valley.

Topsort was founded after seeing how the largest marketplaces built powerful internal auction systems that smaller retailers could not access.
Topsort was created to bring that infrastructure to every commerce platform — headquartered in Palo Alto with deep U.S. roots and a global vision from day one.

“Commerce platforms deserve the same infrastructure that powers the world’s largest marketplaces.”

Palo Alto HQStanford alumHarvard alumGlobal from day one
2021
Founded to democratize advanced ad monetization technology
2022
Unveiled core auctions infrastructure and Campaign API
2023
Raised Series A. Introduced BIDLESS™ autobidding technology
2024
Sponsored Brands, Video Ads — four ad formats live
2025
Launched Toppie, Toptimize, expanded into offsite & in-store

Core values

We build for the entire ecosystem

Our products benefit retailers, marketplaces, brands, advertisers, and consumers alike.

We optimize for the long term

Thoughtful decisions that create sustainable growth for our customers and the future of commerce.

We move fast

Ship early, learn quickly, iterate relentlessly.

We win as one team

Impact matters more than ego. We collaborate across roles, regions, and time zones.

Direct communication by default

When something matters, we talk it through clearly and openly.

We’re honest and transparent

We say what we mean, without hiding behind jargon or politics.

A global team building the future of commerce infrastructure.

120+ employees across 4 continents.

Palo Alto

Palo Alto

Headquarters

Munich

Munich

Europe

Melbourne

Melbourne

Asia Pacific

Santiago

Santiago

South America

São Paulo
Brazil
Barcelona
Spain
London
United Kingdom
Boston
United States
North America
Europe
Latin America
Asia Pacific

Build the infrastructure behind modern commerce.

Commerce platforms used to rely on simple search results and manual merchandising. Today they rely on auctions, ranking systems, and machine learning.
The largest marketplaces built these systems internally. Most companies still don’t have access to them.
Join us to change that.
View open roles
Topsort team

Commerce infrastructure is being rebuilt.

Topsort is building the systems that will power the next generation of marketplaces.