The Operating System
for Modern Retail Media
Your entire retail media empire. Boxed.
T-Platform gives commerce companies the infrastructure to launch, run, and optimize a full retail media business — with ad serving, real-time auctions, advertiser workflows, analytics, APIs, and AI optimization in one system.
Commerce companies
Commerce surfaces
Retail media is becoming infrastructure.
The next generation of commerce companies will not win by stitching together ad servers, dashboards, bidders, and reporting tools. They will win with one infrastructure layer built to monetize every commerce moment.
Clear answers for modern retail media teams
What is Topsort T-Platform?
Topsort T-Platform is a complete retail media platform infrastructure layer that helps commerce companies launch, manage, and optimize their own retail media networks. It combines ad serving, real-time auctions, advertiser tools, campaign management, analytics, attribution, APIs, and AI-powered optimization in one integrated system.
Is T-Platform an ad server or a retail media platform?
T-Platform includes ad serving, but it is more than an ad server. It is a retail media infrastructure layer for auctions, sponsored listings, display, video, advertiser workflows, reporting, attribution, and optimization across commerce channels.
Everything your retail media business needs to run
One platform for ad serving, auctions, advertiser workflows, analytics, APIs, and AI-powered optimization.
Serve
Ad serving for sponsored listings, display, video, native placements, and emerging commerce media formats.
Auction
Real-time auction infrastructure built for high-intent commerce moments.
Sell
Advertiser self-service workflows for campaigns, budgets, permissions, and reporting.
Measure
Revenue, fill, attribution, and campaign analytics connected to commerce outcomes.
Optimize
AI-powered bidding, pacing, quality, relevance, and yield optimization.
Build
APIs and developer infrastructure for custom retail media experiences.
Stop stitching. Start scaling.
Ad servers do not create a retail media business. Dashboards do not optimize yield. Manual campaign tools do not scale across channels.
Before — fragmented stack
After — one infrastructure layer
One platform. One infrastructure layer. One way to scale.
Built for every commerce media surface
Onsite commerce
Monetize high-intent moments across search, browse, category pages, product pages, cart, and checkout.
Offsite media
Extend campaigns beyond your owned properties while keeping commerce measurement and controls connected.
In-store networks
Connect digital screens, physical placements, and offline commerce moments into one retail media strategy.
AI-native experiences
Prepare for sponsored recommendations, shopping assistants, chatbots, sponsored prompts, and personalized commerce journeys where the line between content, commerce, and advertising gets blurrier.
Legacy tools were built for yesterday's media networks.
T-Platform is built for commerce companies that need infrastructure, automation, and scale.
Built to launch fast. Built to scale globally.
Live retail media launch
API calls to start serving and measuring ads
Auction latency
Built for multi-market commerce networks
Built for commerce companies turning attention into revenue
Retailers
Launch and scale owned retail media networks across ecommerce, stores, and offsite channels.
Marketplaces
Monetize seller demand across search, browse, category, and native marketplace experiences.
Delivery Apps
Turn high-frequency ordering moments into sponsored placements and brand-funded growth.
Travel Platforms
Build commerce media experiences for hotels, airlines, destinations, duty-free, and travel retail.
Financial Platforms
Create relevant sponsored offers and monetization experiences inside financial ecosystems.
Classifieds & Networks
Monetize listings, leads, promoted placements, and marketplace demand.
Explore the infrastructure behind T-Platform
Frequently asked questions
Topsort T-Platform is the operating system for modern retail media — a complete infrastructure layer that helps commerce companies launch, manage, and optimize retail media networks.
T-Platform includes ad serving, but it is more than an ad server. It also includes real-time auctions, advertiser workflows, analytics, attribution, APIs, and AI optimization.
T-Platform is built for retailers, marketplaces, delivery apps, travel platforms, financial platforms, classifieds businesses, and commerce companies that want to monetize digital or physical properties with advertising.
T-Platform can support sponsored listings, sponsored brands, display ads, banner ads, video ads, native placements, offsite ads, in-store ads, and emerging AI-native sponsored experiences.
Launch timelines depend on integration complexity, but T-Platform is built for API-first implementation. Many teams move from first API call to production retail media in under a month.
T-Platform integrates ad serving, auctions, campaign management, advertiser workflows, measurement, and optimization in one infrastructure layer. This reduces operational complexity and makes retail media easier to scale.
Yes. T-Platform includes AI-powered optimization for bidding, pacing, relevance, quality, recommendations, and yield improvement.
Start building in
minutes, not months.
Drop your work email and we'll set you up with API access, sandbox environment, and a personalized onboarding call.
No credit card · Free sandbox · Live in < 30 days
Live in < 30 days
From first API call to production ads, most teams launch in under a month.
3 API calls to start
Run an auction, serve an ad, track a click. That's it. You're monetizing.
< 10ms auction latency
Real-time ML-powered auctions that don't slow down your user experience.
Ready to see Topsort in action?
Book a personalized demo and discover how Topsort powers retail media at scale.
Build the infrastructure behind your retail media empire.
T-Platform gives commerce companies the system to launch, run, and scale their own media business — without stitching together legacy tools.
Your entire retail media empire. Boxed.